Proud winner of LTEN Excellence Award! There is so much involved in influencing in pharma. It is my life's work to learn and teach how to become influential in pharma. What would you say if you were asked to boil it down to the "nut" of influencing in pharma? Would it be reach? frequency? key message? Here's my 1 slide, 1 [...]
A great book! Enjoy the summary by clicking below. After all, these 50 small ideas can make big differences in your ability to be persuasive. Yes! is both easy and fun to read. With just three clearly written pages for each tip, it’s easy to dip in and out. Each tip is followed with straight-forward suggestions [...]
Dr. Brian Goldman talks openly about his mistakes as a physician. He calls for a 'redefined' physician who admits to, learns from her mistakes, shares lessons from mistakes and works in a culture of medicine that acknowledges that humans make mistakes. He talks about the need for the system to create backups to help prevent [...]
While I was in NY last month I met Darren Hardy. Serendipitously I had just finished reading his excellent book called "The Compound Effect" which teaches people about success and what it really takes to earn it. He is also the publisher of Success Magazine. Think about it. He interviews people all day asking them [...]
Bill Taylor, author of Practically Radical and co-founder of Fast Company, talks about "humbition"; a winning combination of ambition and intellectual humilty. The term originated in an IBM study that sought to identify the traits of their most high-impact employees. Turns out that ambition alone is mediocre; ambition plus intellectual humility is the winning combination. [...]
See how I debated this motion at the recent National Pharma Congress by clicking link below. "This house believes that there is no longer room in healthcare for partnerships between either industry and academia, or industry and health care providers." What do you think? Please post your comments below. Debate 2012
It's easy - and you will benefit yourself too! Michael Bungay- Stanier - an all around great leader - who volunteered his time to speak at our Bricks and Books event last year (and did a SMASHING job!) is trying to end Malaria. He published a collection of useful, provocative and challenging essays on how [...]
Watch this TED talk for the solution. How can you be a part of the 'pit crew'?
Olivia Fox Cabane, author of The Charisma Myth, talks with Fast Company about why charisma is so critical to business and how special Jedi mind tricks can help get you there. As a socially inept teenager, she realized that she had two choices. “Either confine myself to a desert island, or learn how to make [...]
If you read about influence - you have undoubtedly heard of Dr. Robert Cialdini. He is recognized as one of the world’s leading experts on social influence. Haven't read his books yet? Click link to read a short cheat sheet of his 6 key principles from his book Influence: Science & Practice. http://davidgodot.com/robert-cialdinis-principles-of-influence-cheatsheet/
