Revolutionary Content 2017-05-04T16:07:44+00:00

15 Modules of game changing ideas

Designed by pharma professionals for pharma professionals.

2017-05-04T16:07:55+00:00

MODULE 1: RETHINKING ENGAGEMENT, INFLUENCE AND PERSUASION

Just curious…. How much have you read about your product in the last year? Lots? And how much have you read on how to influence behavior around your product? If you are like most people, the contrast is dramatic! It’s funny, while we influence and persuade in our personal and professional lives all day long, most people never take the time to learn about it. We need to learn this now more than ever!

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MODULE 2: START WITH WHY

Everyone is talking about it—being patient focused. But what does this mean? What is the one key to achieving it? And how does it translate to sales? Start with the question: “Why am I in pharma?” In this module, you will create and learn to communicate your ‘why’—the one thing that can make a world of difference.

2016-04-18T15:06:22+00:00

MODULE 3: WHAT’S TRUST GOT TO DO WITH IT?

People always ask me to boil it down… What is the ‘nut’ of influencing in pharma? In a word, it is trust. How is pharma doing here? What about YOU? Do your partners trust you and believe you care about their needs? Learn how to increase your trustworthiness in this module.

2017-05-04T16:07:55+00:00

MODULE 4: OH BEHAVE!: THE ROLE OF EMOTIONAL MASTERY

What is one way you can stand out amongst all the smart people you work with? Everyone in our industry has a high IQ but not all have a high Emotional or Social Intelligence. EI and SI are now known to have more of an impact on success than IQ or personality! Learn three things you can do each and every day to improve yours (and have more influence).

2016-04-18T15:15:14+00:00

MODULE 5: YOU CAN’T CATCH A CATERPILLAR WITH A BUTTERFLY NET

How are you persuaded to change your behavior? In this online, interactive module, you will be persuaded to change how you think about something that you do every day. Then you will reflect on this experience as you learn a strategy to persuade others. The five-step SUASION staircase template is revolutionary!

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MODULE 9: UNINTERESTED – THE FIRST STEP

A space shuttle burns 80 percent of its fuel in the first 10 minutes of flight. In the same way, you may expend considerable effort to break through the inertia of your partners. You will learn how to create a ‘disorienting dilemma’ to light a fire under them to get them off the ground faster and break their habits!

2016-04-19T13:15:33+00:00

MODULE 11: STUDYING – THE THIRD STEP

You’ve moved your partners up two steps already. They are now open to learning something new. How do you teach them quickly and effectively? Here you will find out about proven principles to help people learn and change, and nine ways to make your messages more effective.

2017-05-04T16:07:55+00:00

MODULE 14: BACK TO YOU!

Are you happy?… Balanced? Do you want to be? Let’s practice what you’ve learned and influence the most important person in your world, YOU! In this module, you will assess your balance and find where and how you can make small changes that make a big difference in your happiness and your ability to influence!