Look, we’ve made some mistakes.
90% of pharma executives believe our business model is broken.
At some point, pharma started focusing on the shareholder more than the patient.
This led to reduced trustworthiness and with that our ability to engage health care professionals and
contribute to better outcomes.
We can do better.
We have to “admit that the water’s around us have grown.”
85% of pharma executives believe that focusing on the patient
is key to future profitability for their company.